Mobile Search Marketing

The current Smartphone base in India is about 8-9million users with the upward trend set to undergo positive rapid change . The usage of Mobile Internet has increased drastically in the last couple of years particularly in most nascent markets.


As of April 2010, India ranked number 2 on a world comparison of mobile subscribers. The estimated penetration of smartphones grew from 1% at the end of 2009 to over 4% at the end of 2010. With the launch of 3G network internet service in India, mobile usage has gained immense popularity. User search behaviour is different when using internet via a mobile phone compared to a user accessing the internet on a PC. With the increased penetration of smart phones in India and internet being made available to users on the move all the time, the mobile internet market can be used to target a majority of new consumers.


The changes in consumer behaviour have directly impacted mobile search engines along with the way in which they display results. Mediarun understands that a search marketing strategy that might be cutting edge for desktop users may not be as effective on mobile internet users.


Mediarun provides mobile SEO services to companies in developing and strategising their mobile marketing techniques in order to tap in every available consumer in the market.

Our Approach


Site Analysis

Mediarun will run an analysis of your website and examine its compatibility on various mobile browsing portals.


Design Consultancy

After a thorough analysis of your site, we will suggest changes on your exisitng site or create a mobile micro-site for you to particularly target the behaviour of mobile internet users.


Search Strategy

Mediarun will chalk out a search strategy for your website keeping in mind the dynamics on which mobile internet and mobile search functions. Mediarun offers customised and comprehensive SEO and SEM strategies for each of its clients.


Get in touch...

To see how we can help you enhance
visibility, revenue and responses

Call +91 120 411 9961


Name*
Email*
Contact Number*
URL*
Security Code *
 
(Enter the letters as they are shown in the image above.)